Lisa Aspinwall

Lisa Aspinwall, Head of Editorial, has a global team of wordsmiths working on a wide array of copy-driven communication tasks. As the kind of leader that encourages abstract thinking, this team spirit can be felt in the multiple award-winning projects that she’s been responsible for. Lisa’s already strong command for language flourished further at the University of Graz, where she earned a master’s degree in English and American Studies with a minor in German and Media Studies.


Lisa spent a large portion of her long SCOOP & SPOON career working in the UK, where she led and collaborated on a multitude of projects for international brands. Now she leads a big team of multilingual and multicultural experts, striving for digital excellence in everything they do. Her passion and creativity result in outstanding cross-media copy for worldwide brands and their platforms. Lisa still spends a lot of time traveling back and forth between the UK and Austria, as she calls both countries home.